Digital Marketing Agencies have overtaken traditional marketing for many reasons. Read on to find out why all savvy business owners have moved away from the large traditional agency model to outsourcing to smaller, more agile agencies.Continue reading
If you need to understand SEO basics then this blog is for you. There’s a video overview of what SEO is followed by a simple guide on using google ad words to get a quick list of SEO terms.Continue reading
When I see clients that have spent time and money online without results, I find that there are three areas that often fall short of what is needed to attract clients organically. So what can you do to optimise your website before spending your hard earned cash on paid advertising?Continue reading
SERP changes are afoot! Google, now ranks mobile / tablet optimised sites above desktop designed sites. Now over 50% of all searches are done on the run, with desktop friendly websites being left behind. While Wordpress and other platforms offer mobile friendly designs, a site more than 2 years old may be dropping like a stone in online rankings.Continue reading
I was reading a post on ‘why blogs fail’ and I realised that there was a lot more to be said on the topic. Let me start of by saying this isn’t a ‘what not to do’ article, because I don’t focus on the negative, I’d rather be helpful.
Having said this, I’m not talking tips and tricks either, because what you need to understand to get traction on a blog is the principles of dissemination, not just a sure fire headline.
Blogs fail because they are untargeted, badly written, ad hoc afterthoughts …Continue reading